I purchased Jonathan Serious Volume™ Shampoo and Conditioner from QVC.
Jonathan is the overly dramatic, annoying hairdresser dude on the reality show Blow Out.
Total cost for the two items was $41...more money than I've EVER paid for shampoo IN MY LIFE.
I have blonde hair and blonde hair tends to be very dry.
First up let me say that his conditioner and "dirt texturizing paste" smell FANTASTIC. AND the smell lasts in your hair.
I can smell it all day long. To be fair, my hair does look less dry but ONLY after using the texturizing paste. Shampoo and Conditioner alone doesn't do it.
I bought the shampoo, too, because my hair is so flat and I figured any shampoo that has SERIOUS volume must be well, serious about volume.
Imagine my disappointment when my hair was every bit as flat with the $20 "serious volume" shampoo as it is with the $1 Suave shampoo.
Do I have people coming up to me telling me how FABULOUS my hair looks? Not hardly.
What gets me though is how Jonathan's always talking about the "all natural" ingredients in his products, and right on the side of the shampoo bottle, it says "No alcohol."
Of course that doesn't really explain why the second and third ingredients are cetyl alcohol and cetearyl alcohol.
But it does contain good stuff like sweet almond protein and "exotic butters."
Anyway, let me pass on a small tip my hairdresser gave me: if your hair is dry looking after
you've blown it dry, take a TEENY BIT of your conditioner and work it through your hair.
That works every bit as well as expensive texturing pastes or smoothing gels.